Are You In?

 

Building on the momentum created by Susan G. Komen’s fall “Unacceptable” campaign, we will end the year with an integrated campaign to drive donations. October reignites the sense of urgency behind our fight via the Unacceptable messaging, then, we kick-off the giving season by highlighting the ways we fight to save lives from breast cancer while challenging our audience with a simple but powerful question – Are You In? 

video icon 4 video icon 1

Breast Cancer is Unacceptable

This fall, Susan G. Komen will be seeking to reignite the sense of urgency behind breast cancer, by reminding the public that more than 41,000 people in the U.S. are dying each year from breast cancer – a fact that is unacceptable! The campaign will also highlight the unique impact the disease has on African-American and Hispanic women. In clear and uncompromising terms, the ads highlight the work Susan G. Komen is doing every day to save lives and calls on people across the country to join our fight.

video icon 14 video icon 6
Are You In?
"Are You In?""Are You In?"
Broadcast :30 mov, HD Broadcast :15 mov, HD
Broadcast :30 mov Broadcast :15 mov

Unacceptable
"Unacceptable" "Unacceptable"
Broadcast :60 mov, HD Broadcast :30 mov, HD
Broadcast :60 mov
Broadcast :30 mov
"Unacceptable, 250k" "Unacceptable, 41k"
Broadcast :15 mov, HD Broadcast :15 mov, HD
Broadcast :15 mov
Broadcast :15 mov
"Unacceptable, African American" "Unacceptable, Bold Goal"
Broadcast :15 mov, HD Broadcast :15 mov, HD
Broadcast :15 mov
Broadcast :15 mov
 
Unacceptable, Hispanic" 
Broadcast :15 mov, HD  
Broadcast :15 mov
 
Are You In?
"Are You In?"
Radio :30 mp3

Unacceptable
Click Here for Live Read Radio Scripts
"Unacceptable" "Unacceptable, 250K" "Unacceptable, 41K"
Radio :30 mp3 Radio :15 mp3 Radio :15 mp3
"Unacceptable, African American" "Unacceptable, Bold Goal" "Unacceptable, Hispanic"
Radio :15 mp3 Radio :15 mp3 Radio :15 mp3