Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

Make the Call. Don't Miss a Beat.

Although women often think of heart attack as something that affects mainly men, heart disease is the number one killer of women. Every 90 seconds, a woman in the United States has a heart attack. Sadly, research shows that only half of women indicated they would call 9-1-1 had they known they were having a heart attack. Even worse, fewer were aware of the most common symptoms. This new campaign by the U.S. Department of Health and Human Services' Office on Women's Health has been developed to help women understand the most common symptoms of a heart attack, and to encourage them to call 9-1-1 should they experience any one of them.

print icon 54 video icon 19 web 11 radio 4

News
  Since February 2012 the launch of the "Make the Call. Don't Miss a Beat." campaign has earned millions of dollars in donated media from TV, OOH, and print.  If you have heard the radio spots we created for the campaign, you may have felt the need to dance like the dedicated group of heart health supporters, see below:
Coastal Health District Make The Call. Don't Miss A Beat Dance.
Click image to enlarge.
Savannah

SAS: Make the Call - Don't Miss a Beat, Published on Jan 30, 2013, Learn the signs of a heart attack and how to respond.

Click Here to View print icon
Savannah

Let's Dance, Savannah: Don't Miss a Beat! February 11, 2012 Performers at the February 11, 2012 "Let's Dance, Savannah: Don't Miss a Beat!" event dance to "Make the Call," a song developed by the U.S. Department of Health and Human Services' Office on Women's Health to teach women about the seven most symptoms of a heart attack.

Click Here to View print icon
Mercy Hospital

Chicago Hispanic Health Coalition (CHHC): Haga la llamada no pierda el ritmo.

Click Here to View print icon
spirit of women Spirit of Women has worked as Office on Women's Health's exclusive partner to develop a choreographed dance that will be featured at our Day of Dance events in support of the campaign message of recognizing the common symptoms of heart attacks in women. Click Here to View print icon
Gulf Coast Gulf Coast Medical Center. Gulf Coast Regional Medical Center in Florida used staff and physicians to create this humorous video.  They are premiering this video next week at their large Fall screening event and will use the video to teach the participants the symptoms / moves. Click Here to View print icon
spirit of women Spirit of Women has worked as Office on Women's Health's exclusive partner to develop a choreographed dance that will be featured at our Day of Dance events in support of the campaign message of recognizing the common symptoms of heart attacks in women. Saint Vincent Health System, Erie, Pennsylvania Click Here to View print icon
St. Joseph

Franciscan Health System in Tacoma, Washington.  The heart attack symptoms dance was choreographed and first performed by campaign partners Spirit of Women for their "Day of Dance for Health" initiative. The event welcomes the entire community to dance and learn about heart disease.  Each dance movement acts out the seven symptoms women may feel prior to a heart attack and tells listeners to call 9-1-1 for medical assistance. 

Click Here to View print icon
Indiana State Fair

A flash mob performed Sunday in front of the grandstand at the Indiana County Fair to raise awareness of heart disease among women. The display of choreographed dance and music was organized by the Spirit of Women program at Indiana Regional Medical Center.

Click Here to View print icon
Pepin Hospital Staff at Pepin Heart Hospital in Tampa developed a video and a t-shirt. They used it throughout the hospital and with their management team.  The symptoms are printed on  the back of the shirts so that everyone could follow along with the jingle and the dance!
Click Here to View print icon
Make the Call. Don't Miss a Beat.
If you are interested in customizable materials, please contact tom@plowsharegroup.com or lisa@plowsharegroup.com or call (203) 425-3949.
"Chest Pain "Cold Sweats" "Fatigue" "Dizziness"
7" x 10" (Full Page)
4.625" x 10" (2/3 Vertical)
3.5" x 10" (1/2 Vertical)
7" x 10" (Full Page)
2.25" x 10" (1/3 Vertical)
3.5" x 10" (1/2 Vertical)
4.625" x 10" (2/3 Vertical)
7" x 10" (Full Page)
3.5" x 10" (1/2 Vertical)
4.625" x 10" (2/3 Vertical)
7" x 10" (Full Page)
4.625" x 10" (2/3 Vertical)
3.5" x 10" (1/2 Vertical)
"Shortness of Breath" "Upper Pain" "Nausea" "All Symptoms"
7" x 10" (Full Page)
2.25" x 10" (1/3 Vertical)
3.5" x 10" (1/2 Vertical)
4.625" x 10" (2/3 Vertical)
7" x 10" (Full Page)
3.5" x 10" (1/2 Vertical)
4.625" x 10" (2/3 Vertical)
7" x 10" (Full Page)
4.625" x 10" (2/3 Vertical)
3.5" x 10" (1/2 Vertical)
7" x 10" (Full Page)

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.
To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.

Make the Call. Don't Miss a Beat.

Get the Flash Player to see this player.

Get the Flash Player to see this player.

Get the Flash Player to view this file.

"Symptoms" "Symptoms" "Brenda Strong Monologue"

Broadcast, Standard Definition :60 mov
Broadband, Standard Definition :60 wmv
Broadband, Open-Captioned, :60 wmv
Broadcast, High Definition :60 mov

Broadcast :30 mov
Broadcast, High Definition :30 mov

Broadcast, 7 minutes, mov

Get the Flash Player to view this file.

   
"Dr. Suzanne Haynes"   
Broadcast, 6 minutes, mov   

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.
To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.

Make the Call. Don't Miss a Beat.

Get the Flash Player to see this player.

728x90px swf (:10, 42kb, 3 loop)

728x90 web ad
728x90px jpg (32kb, link to www.WomensHealth.org/heartattack)

Get the Flash Player to see this player.

300x250 web ad
300x250px (:10, 42kb, 3 loop) 300x250px (32kb, link to www.WomensHealth.org/heartattack)

Get the Flash Player to see this player.

160x600px swf (:10, 42kb, 3 loop) 160x600px jpg (32kb, link to
www.WomensHealth.org/heartattack)

250 x 45 pixel button, jpg, (please link to www.WomensHealth.org/heartattack)
800 x 147 pixel button, jpg (please link to www.WomensHealth.org/heartattack)
3000 x 556 pixel button, hi-res, jpg (please link to www.WomensHealth.org/heartattack)

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save. To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.

Make the Call. Don't Miss a Beat.

Get the Flash Player to see this player.

"Symptoms"

Radio :60 mp3
Radio :60 wav

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save. To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.

Make the Call. Don't Miss a Beat: Collateral
Press Release, Spanish

Press Release, English Back-Translation

Press Release Template, Spanish Press Release Template, English Back-Translation
About The Campaign, Spanish About The Campaign, English Back-Translation
Media Advisory, Spanish Media Advisory, English Back-Translation
Newsletter Blurb, Spanish Newsletter Blurb, English Back-Translation

Make the Call. Don't Miss a Beat: Radio, Video

Get the Flash Player to view this file.

Get the Flash Player to view this file.

"Symptoms" (Spanish) "Symptoms" (Spanish)
  Broadcast :60 mov
  Broadcast :60 mov, HD

Radio :60 mp3

Partner Outreach Training Call, ppt
Radio :60 wav Partner Outreach Training Call, Powerpoint

Make the Call. Don't Miss a Beat: Print, Collateral
Click on image thumbnail to see larger preview. To Order Magnets and Posters call 1-800-994-9662.
"Dolor Y Presión En El Pecho" "Sudor Frío""Mareo O Aturdimiento Repentinos""Fatiga Inusual""Náusea"
7" x 10" (Full Page)
7" x 10" (Full Page)
7" x 10" (Full Page)
7" x 10" (Full Page)
7" x 10" (Full Page)
"Falta de Aire" "Dolor Insusual En La Parte
Superior Del Cuerpo"
Magnet Poster Flyer
7" x 10" (Full Page)
7" x 10" (Full Page)
Magnet, pdf Poster 16" x 20" pdf Poster 8.5" x 11" pdf

 

To download files: For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save. To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.

Video

Get the Flash Player to view this file.

Get the Flash Player to view this file.

"Make the Call: TV Sound Bites" "Events of the Heart:
Million Women's Heart Project"

Broadcast mov, hi-res

Broadcast, 5 minutes, mov
Broadcast wmv, hi-res Broadcast, 5 minutes, wmv
Broadcast mov, low-res  
Broadcast wmv, low-res  

Get the Flash Player to see this player.

Get the Flash Player to view this file.

"Make the Call" TV Sound Bites "Make the Call: Symptoms"

Broadcast, 7 minutes, mov

Broadband, :30, mov
Broadband, 7 minutes, wmv Broadband, :60, mov

Collateral
Poster
"Heart Attack Flyer" Poster: 16" x 20"(pdf file) "Heart Attack Fact Sheet" Campaign Materials (pdf)
"Heart Attack Flyer, Spanish" Poster: 18" x 24" (pdf file) "Heart Attack Fact Sheet, Span"  
  Poster: 24" x 36" (pdf file)    
  Poster: 20" x 30" (pdf file)    
  Poster: 17" x 24"Cambodian (pdf)    
  Poster: 17" x 24" Vietnamese (pdf)    
magnet art
presentation
word files
"Make The Call" Magnet Art (pdf) Media Outreach Presentation (pdf)
"Heart Attack, Wallet Card" About The Campaign (pdf file)
  Media Outreach Presentation (ppt)   Newsletter Blurb (MS-WORD file)
Media Outreach Presentation (ppt)   Press Release (MS-WORD)
    Sample Media Advisory (MS-WORD)
Misc. Documents      
Regional Grantee Pres., 12/11      
Data Collection Sheet for Comm.      
Data Collection for Health Prof.      


To download files:
For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save. To download multiple files, check boxes and proceed to 'download basket' tab. You will be asked to install a Java Applet. More information.