Biomed: Blood Donation Appeal (Summer 2016)

When we think of summer, we typically think of being outdoors, family vacations, pool parties and fun in the sun. What you might not know is that during July and August blood and platelet donations slow down, leaving fewer blood products available for those who need them. In fact, right now donations are urgently needed to fully meet the needs of hospital patients in the coming days and weeks.

Please help us ask our country to roll up a sleeve and help save lives by donating blood now. In just an hour of time, blood donors can help save the lives of three people.
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Major Disaster

Since 2016 began, the American Red Cross has responded to a rare spate of massive floods, which have upended thousands of lives across multiple states. From early-season flooding in Louisiana, Mississippi and Missouri to rain events pounding Texas again and again. The deluges won’t let up.

For more than a week, a siege of severe thunderstorms morphed into another major flood event, swamping homes and washing out bridges. In hard-hit Houston, rising rivers and creeks prompted approximately 1,000 families to evacuate, and thousands more continue to be at risk as the waters rise. Over the weekend flash floods also impacted homes in Pennsylvania and Tennessee. Through it all, the American Red Cross has been there helping families by providing them with shelter, warm meals and hope in their darkest hour.

More than a dozen people have died so far this year as a result of flooding. We need the entire Red Cross community to come together to help us continue to meet the urgent needs of thousands of families. With more flooding expected, we will continue planning for sheltering and service delivery in the coming weeks.

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Home Fire

This years campaign highlights the promise we make when we respond to a disaster.

The promise that people in need won't go through a disaster alone...whether that's a personal disaster like a home fire, or a major disaster that affects whole communities.

The Red Cross is there providing help and hope when people need it most. Our caring volunteers are there to help find a safe place to spend the night, provide hot meals, and offer financial assistance and emotional support to help families get back on their feet.

Every 8 minutes, every day, the American Red Cross responds to a disaster big or small and makes this promise. This year, you can help us keep that promise.

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Biomed: Blood Donation Appeal (Summer 2016)

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"Blood Donation Appeal"
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Major Disaster

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"Hurricane" "Wildfire" "It's Not Just A Donation"
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Home Fires

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"Promise" "Two Steps"
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American Red Cross PSAs are intended for use in the United States only. Thank you for supporting the American Red Cross. By using our pre-approved public service
announcements (PSAs),  you are encouraging your audience to offer help and hope to those in need.  Running the PSAs on your television network, radio station, website or in your print publication does not constitute an endorsement, express or implied, of the media organization or the specific programming/content on which it appears.
If you have any questions related to the use of PSAs, please contact us at advertising@redcross.org.

Biomed: Blood Donation Appeal (Summer 2016)

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"Blood Donation Appeal" "Blood Donation Appeal"
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Major Disaster

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"Hurricane" "Wildfire"
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"Disaster Preparedness" "Major Disaster"
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American Red Cross PSAs are intended for use in the United States only. Thank you for supporting the American Red Cross. By using our pre-approved public service
announcements (PSAs),  you are encouraging your audience to offer help and hope to those in need.  Running the PSAs on your television network, radio station, website or in your print publication does not constitute an endorsement, express or implied, of the media organization or the specific programming/content on which it appears.
If you have any questions related to the use of PSAs, please contact us at advertising@redcross.org.

Major Disaster
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"Promise"
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American Red Cross PSAs are intended for use in the United States only. Thank you for supporting the American Red Cross. By using our pre-approved public service
announcements (PSAs),  you are encouraging your audience to offer help and hope to those in need.  Running the PSAs on your television network, radio station, website or in your print publication does not constitute an endorsement, express or implied, of the media organization or the specific programming/content on which it appears.
If you have any questions related to the use of PSAs, please contact us at advertising@redcross.org.



Major Disaster
"Every 8 Minutes" "Disaster 2015" "Disaster 2015" (Spanish)
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American Red Cross PSAs are intended for use in the United States only. Thank you for supporting the American Red Cross. By using our pre-approved public service
announcements (PSAs),  you are encouraging your audience to offer help and hope to those in need.  Running the PSAs on your television network, radio station, website or in your print publication does not constitute an endorsement, express or implied, of the media organization or the specific programming/content on which it appears.
If you have any questions related to the use of PSAs, please contact us at advertising@redcross.org.