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Campaigns
Print (89)
TV (68)
Radio (15)
Documents (11)
Out of Home (13)
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The Faces of Influenza

On average, 1 out of 5 Americans suffer from influenza every year. In addition, influenza and its related complications result in approximately 226,000 hospitalizations in the US each year. Depending on virus severity during the influenza season, deaths can range from 3000 to a high of about 49,000 people. We all are at risk for contracting influenza. The results for some will be lost work or school days. But for those at highest risk, the results can be more serious – leading to hospitalization and even death. The best way to prevent influenza is with an annual flu shot.

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Dangers of RSV

This message is from Chief Medical Officer, Norman H. Edelman of the American Lung Association as part of a joint initiative with MedImmune to raise public awareness of the dangers of smoking and RSV.

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Healthy Air

The American Lung Association is leading efforts with its Healthy Air Campaign to defend the ability of the U.S. Environmental Protection Agency (EPA) to implement and enforce the Clean Air Act, passed with overwhelming bipartisan Congressional support in 1970. The Clean Air Act has enabled the U.S. to cut emissions of the six most widespread air pollutants by 60 percent. Last year alone, the Clean Air Act has saved the lives of over 160,000 people, according to preliminary estimates.

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Christmas Seals Promotional Video

This b-roll promotional video was created by the American Lung Association for use by television stations nationwide in news segments about this year's Christmas Seals Campaign. The footage features festive holiday merchandise along with fun, family Christmas Seals activities.

Christmas Seals Come to Life

The American Lung Association annual Christmas Seals Campaign is celebrating more than 100 years of giving this holiday season. The Christmas Seals tradition began in 1907, to conquer tuberculosis. Today, the American Lung Association is dedicated to improving life, one breath at a time by battling all forms of lung disease. To shop or learn more, visit www.ChristmasSeals.org.

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Fighting For Air

The American Lung Association has launched its first nationwide public service advertising (PSA) brand campaign in more than a decade in an effort to raise awareness and engage people in the mission of the century-old public health charity. The campaign includes television, radio, print and out-of-home elements, all of which emphasize the American Lung Association's brand platform and tagline, "Fighting for Air."

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Quitter in You Smoking Cessation Campaign

The American Lung Association is launching a new smoking cessation campaign, "Quitter in You,' designed to highlight the need to change the way Americans look at quitting. A new survey from the organization found that 6 out of 10 former smokers were not able to successfully quit on their first try and required multiple attempts to quit smoking for good.

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State of the Air Report 2010

Breathing polluted air can seriously harm your health and even shorten your life. State of the Air is a report card on air pollution in communities across the nation. The more you learn, the more you can protect your health and take steps to make our air cleaner and healthier.

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S. Epatha Merkerson, 2009 National Celebrity Christmas Seals Chairperson

The American Lung Association has brought back a time-honored tradition this year by capturing the Christmas Seals Celebrity Chairperson in a photograph with the 2009 Christmas Seal. This year’s chairperson, S. Epatha Merkerson, joins a long and distinguished list of celebrities and entertainers who have served as Chairpersons of the Christmas Seals Campaign. S. Epatha Merkerson is an Emmy, Golden Globe and SAG Award winner, and has won critical acclaim for her brilliant work in theatre, television and film.

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Public Service Announcements featuring Ed Begley, Jr.

PSAs Featuring American Lung Association Volunteer Spokesperson Ed Begley, Jr.

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Casino Workers Deserve Better

After working for more than two decades in a well known casino, Vinnie Rennich found that he had become stricken with lung cancer despite never having smoked tobacco products. Vinnie was fired from his job after becoming a vocal advocate for the health of other casino workers. This is Mr. Rennich’s story in his own words.

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Freedom From Smoking

Public service announcements in support of the Freedom From Smoking online program.

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Air Pollution

Janice Nolen, AVP National Policy & Advocacy at the American Lung Association

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Air Pollution

Dr. Norman Edelman, Chief Medical Officer of the American Lung Association

One Breathe

Asthma Attacks

B-rolls, Smoking

B-rolls, Asthma

B-rolls, Pollution

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Sarcoidosis: Bernie Mac

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Print

“Air Standards”	“Red Carriage”	"Exhale, Inhale"	"Clean Air Act"	"Sign Up"	"Stronger Standards"
10" x 13.5"	10" x 13.5"	10.5" x 15"	7" x 10" (Full Page)	7" x 10" (Full Page) Letter Sent to All Hill Offices	10" x 13.5" color 8.5" x 14" color, national and local 20.25" x 13.75"

"Lunch Box"	"Thank You"	"Smog Standards"	"Roll Call"	"Rep. Upton"	"Thank You President Obama"
7" x 10" (Full Page)	Senator Jon Tester Senator Susan Collins	11" x 17"	10.5" x 15"	11.33" x 5.21" Outdoor Poster	7" x 10" (Full Page)

Fighting For Air - Magazine (English and Spanish)

"Breathe Easier"	"Clean Energy"	"Kids"	"Smoke Free"	"Vehicles"
7" x 10"(Full Page) 7" x 4.875" (1/2 Horiz) 2.25" x 10" (1/3 Vert) (Span) 7" x 10" (Full Page) (Span) 7" x 4.875" (1/2 Horiz) (Span)	7" x 10" (Full Page) 7" x 4.875" (1/2 Horiz) 7" x 4.875" (1/2 Horiz) (Span) 2.25" x 10" (1/3 Vert) (Span) 7" x 10" (Full Page) (Span)	7" x 4.875" (1/2 Horiz) 7" x 10" (Full Page) 2.25" x 10" (1/3 Vert) (Span) 7" x 10" (Full Page) (Span) 7" x 4.875" (1/2 Horiz) (Span)	7" x 10" (Full Page) 7" x 4.875"(1/2 Horiz) 2.25" x 10" (1/3 Vert) (Span) 7" x 4.875" (1/2 Horiz) (Span) 7" x 10" (Full Page) (Span)	7" x 10"(Full Page) 7" x 4.875" (1/2 Horiz) 7" x 4.875" (1/2 Horiz) (Span) 2.25" x 10" (1/3 Vert) (Span) 7" x 10" (Full Page) (Span)

Fighting For Air - Newspaper (English and Spanish)

"Breathe Easier"	"Clean Energy"	"Kids"	"Smoke Free"	"Vehicles"
6.437" x 10.5" (1/2 Vert) 4.72" x 6.15" (Span) 9.63" x 12.46" (Span)	6.437" x 10.5" (1/2 Vert) 4.72" x 6.15" (Span) 9.63" x 12.46" (Span)	6.437" x 10.5" (1/2 Vert) 9.63" x 12.46" (Span) 4.72" x 6.15" (Span)	6.437" x 10.5" (1/2 Vert) 4.72" x 6.15" (Span) 9.63" x 12.46" (Span)	6.437" x 10.5" (1/2 Vert) 4.72" x 6.15" (Span) 9.63" x 12.46" (Span)

Christmas Seals Come to Life - Magazine (English and Spanish)

"Caroler"	"Family"	"Lamplighter"
7" x 10" (Full Page) 4.625" x 10" (2/3 Vert)	7" x 10" (Full Page) 4.625" x 10" (2/3 Vert)	7" x 10" (Full Page) 4.625" x 10" (2/3 Vert)
2.25" x 10" (1/3 Vertical) (Span) 7" x 10" (Full Page) (Span) 7" x 4.875" (1/2 Horiz) (Span)	2.25" x 10" (1/3 Vertical) (Span) 7" x 10" (Full Page) (Span) 7" x 4.875" (1/2 Horiz) (Span)	7" x 10" (Full Page) (Span) 7" x 4.875" (1/2 Horiz) (Span) 2.25" x 10" (1/3 Vertical) (Span)

Newspaper (Spanish)

"Caroler"	"Family"	"Lamplighter"
4.72" x 6.15" 9.63" x 12.46" 9.63" x 6.15"	9.63" x 6.15" 4.72" x 6.15" 9.63" x 12.46"	4.72" x 6.15" 9.63" x 12.46" 9.63" x 6.15"

Quitter In You - Magazine		Sarciodisis - Magazine

"Carmen"	"Saskia"	"Bernie Mac"
7" x 4.875" (1/2 Horiz) 4.625" x 4.875" (1/3 Square) 7" x 10" (Full Page) 2.25" x 10" (1/3 Vert)	4.625" x 4.875" (1/3 Square) 2.25" x 10" (1/3 Vert) 7" x 10" (Full Page) 7" x 4.875" (1/2 Horiz)	7" x 10" (Full Page)

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Healthy Air
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"Red Carriage Travels to Power Plants"	"Red Carriage"	"Red Carriage, II"
Broadcast :60 mp4	Broadband :30 mov	Broadcast :30 mov
Healthy Air	Dangers of RSV
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"Secondhand Smog"	"Norman Edelman"
Broadcast :30 mov	Broadband :120, wmv
Faces of Influenza- 2011
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"Faces of Influenza -2011"	"Faces of Influenza -2011"	"Faces of Influenza -2011"
Broadcast :60 mov	Broadcast :30 mov	Broadcast :15 mov
Christmas Seals Come to Life
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"Caroler"	"Family"	"Lamplighter"
Broadcast :20 mov	Broadcast :30 mov	Broadcast :20 mov
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"2010 B-roll"
Broadcast 4:30 mpg
State of the Air - 2010 Report	Fighting For Air
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Janice Nolen - 120 seconds	"General"	"Smoke Free"
Broadcast :120 wmv	Broadcast :30 mov	Broadcast :20 mov
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"Worth Breathing"	"Voice of Change"	"La Voz Del Cambio"
Broadcast :20 mov	Broadcast :30 mov	Broadcast :30 mov (Spanish)
Ed Begley on Air Pollution		Casino Workers and Smoking
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"Version 1"	"Version 2"	"Casino Workers"
Broadcast :10 mov Broadcast :30 mov Broadcast: 60 mov	Broadcast :30 mov	Broadcast 6:00 mov, unencoded
Freedom From Smoking
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"Female"	"Male"	"Male runner"
Broadcast :30 mpg	Broadcast :30 mpg	Broadcast :30 mpg
Air Pollution - Janice Nolen, AVP National Policy & Advocacy at the American Lung Association
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"B- roll, clip 1"	"B- roll, clip 2"	"B- roll, clip 3"
Broadcast :60 mpg	Broadcast :60 mpg	Broadcast :60 mpg
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"B- roll, clip 4	"B- roll, clip 5"
Broadcast :60 mpg	Broadcast :60 mpg
Air Pollution - Dr. Norman Edelman, Chief Medical Officer of the American Lung Association
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"B- roll, clip 2"	"B roll, clip 3"	"B- roll, clip 4"
Broadcast :60 mpg	Broadcast :60 mpg	Broadcast :60 mpg
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"B-roll, clip 1"
Broadcast :60 mpg
B-Rolls, Smoking	One Breathe
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"Young Smokers"	"Norm Edelman"	"Michael Tolcher"
Broadcast :60 mpg	Broadcast :30 mpg	Broadcast :60 mpg
Asthma Attacks
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"Young Girl and Family"	"Doctor's Exam"	"Young Boy and Family"
Broadcast: 30 mpg (Spanish)	Broadcast :30 mpg	Broadcast :30 mpg
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"Young boy and Family"	"Young Girl and Family"
Broadcast :30 mpg (Spanish)	Broadcast :30 mpg
B-Rolls, Asthma
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"Action Plan, no audio "	"African-American Health"	"Asthma Form, no audio"
Broadcast :60 mpg	Broadcast :60 mpg	Broadcast :15 mpg
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"Control Test, no audio"	"Doctors Ofice, no audio"	"Doctor on HFC Inhaler, clip 1"
Broadcast :30 mpg	Broadcast :60 mpg	Broadcast :10 mpg
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"Doctor on HFC Inhaler, clip 2"	"Flu Awareness"	"HHS General"
Broadcast :10 mpg	Broadcast 120 seconds	Broadcast :30 mpg
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"Young Man on HFC Inhaler, clip 1"	"Young man on HFC Inhaler, clip 2"	"Young man on HFC Inhaler, clip 3"
Broadcast :30 mpg	Broadcast :30 mpg	Broadcast :30 mpg
B-Rolls, Air and Environment Pollution
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"Air Monitor Station, no audio"	"Traffic Pollution, no audio"	"Alternative Power, no audio"
Broadcast :15 mov Broadcast :15 mpg	Broadcast :15 mpg	Broadcast :15 mpg Broadcast :15 mov
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"Environment Friendly Cars, no audio"	"Particles in the Lungs"	"Ozone in the Lungs"
Broadcast :30 mpg Broadcast :30 mov	Broadcast :15 mpg Broadcast :15 mov	Broadcast :15 mov Broadcast :15 mpg
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"Industrial Pollution"
Broadcast :60 mov Broadcast :30 mov

To download files:
For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.
To download multiple files, check boxes and proceed Radto 'download basket' tab. You will be asked to install a Java Applet. More information.

Faces of Influenza- 2011
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"Faces of Influenza -2011"	"Faces of Influenza -2011"	"Faces of Influenza -2011"
Radio :60 wav	Radio :30 wav	Radio :15 wav

Fighting For Air	Fighting For Air (Spanish)
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"Breathe Easier"	"La Voz Del Cambio"
Radio :30 mp3 Radio :60 wav	Radio :30 mp3 (Spanish) Radio :60 mp3 (Spanish)

Christmas Seals Come to Life
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"Celebrate"
Radio :60 mp3 Radio :30 mp3

Janice Nolen, AVP National Policy & Advocacy at the American Lung Association
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"Health Issues"	"Overview"	"What is air pollution?"
Radio :60 mp3	Radio :60 mp3	Radio :60 mp3
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"What We Are Doing?"	"What You Can Do"
Radio :60 mp3	Radio :60 mp3

Quitter In You
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"Johnny"
:Radio :60 mp3

Documents
Description	Download or Link
Clean Air Act: Letter Sent to All Hill Offices
Push for Stronger Smog Standards Press Release
State of the Air 2010 - History Report
State of the Air 2010 - Report
State of the Air 2010 - Appendix A: Methodology
State of the Air 2010 - MultiMedia Release
State of the Air 2010 - National Press Release
State of the Air 2010 - Zip Code Widgets
State of the Air 2010 - FAQ
Press Release Most Smokers Make Multiple Quit Attempts Before They Quit Smoking for Good, American Lung Association Launches New Smoking Cessation Campaign, Offers Support for the “Quitter in You”, WASHINGTON, D.C., September 30, 2009
Press Release S. Epatha Merkerson Lends Star Power to Support the American Lung Association’s Christmas Seals Campaign as Celebrity Chairperson, WASHINGTON, D.C., October 15, 2009

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For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.

Healthy Air

"Secondhand Smog"
14 x 48 pdf

Fighting For Air - Out of Home

"Beach Girl"	"Bubble Boy"	"Car Mirror"	"Scuba"
Airport .tif 14 x 48 .tif 30 Sheet .tif	Airport .tif 14 x 48 .tif 30 Sheet .tif	Airport .tif 14 x 48 .tif 30 Sheet .tif	Airport .tif 14 x 48 .tif 30 Sheet .tif

Christmas Seals - Collateral

"S. Epatha Merkerson"	"S. Epatha Merkerson"
low res jpg hi res jpg	low res jpg hi res jpg

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For a single file: PC - click on blue filename to view or save; MAC - command and left click on filename to view or save.

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