Clients > Alzheimer’s Association

PlowShare has helped the March of Dimes with their PSA distribution and the marketing of their PSAs to the media for several years. The results of these efforts have surpassed client expectations and goals initially established for the advertising campaign. In particular, we exceeded the total number of stations that are currently running the March of Dimes PSAs by over 22%. More than two-thirds of all the broadcast TV stations in the country ran the PSAs. More stations are coming on board each week.