Clients > FirstGov.gov

Every one hates to wait in line, and waiting in line for the Federal government had become standard operating procedure. That is, of course, before the U.S. General Services Administration’s FCIC created FirstGov.gov and put passport applications, social security forms and much more online…just a click away.

PlowShare launched the U.S. Government’s official web portal via TV and print PSAs—and lines just haven’t been the same! In fact, “With FirstGov.gov, the waiting is over.”

And our campaign, “In the Pink,” is the most successful PSA in the FCIC’s history.