Clients > American Red Cross

PlowShare was founded with work from the American Red Cross. The agency, dedicated to marketing communications for nonprofits, has created and distributed public service advertising and social issue communications campaigns during each of the past eleven years on behalf of the Red Cross, from educating Americans about the vital role they play in contributing to the nation's blood supply to informing people about the role the Red Cross plays with our armed forces.

Public service advertising has demonstrated its ability to deliver timely information about the Red Cross' vital life-giving services and how all Americans can get more involved in this important work. In total, public service campaigns distributed by PlowShare for the American Red Cross have generated over $451,000,000 in donated media time and space.