Clients > American Lung Association
| Scope of Work: PSA Creative Development, PSA Distribution, Marketing & Monitoring. |
| Website: http://www.lungusa.org |
PlowShare’s first public service campaign with the American Lung Association is helping to bring urgent awareness of the fourth leading cause of death in America, but one that is virtually unknown. COPD, or Chronic Obstructive Pulmonary Disease is a disease that blocks airflow to the lungs. A telltale sign of COPD is a chronic cough. Thus our creative invites listeners to take the “National Cough Test” to learn the symptoms of COPD and to take action: Don’t take chances, get answers. Call the American Lung Association. |
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© 2008 PlowShare Group, Inc.

